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Healthcare Business Review Weekly Brief
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A healthcare organization can have thousands of website visitors, hundreds of phone calls, and dashboards full of impressive marketing numbers, yet still have no clear answer to one critical question: Which marketing efforts are actually connecting us with the patients were equipped to help? For years, digital marketing success has been measured through surface-level signals such as clicks, impressions, rankings, and traffic. But in behavioral healthcare, where every inquiry represents a person making a deeply personal decision, those numbers tell only part of the story. For Ryan Rogowski, CEO of Digital Elements, the real challenge facing healthcare organizations is trust. They need to trust that their marketing partners understand their business, measure the right outcomes, and provide accurate data that supports smarter decisions....Read more
Healthcare Services
Most people do not think of a workday as an opportunity to exercise. They sit at a computer, stand at a workstation, drive between locations, or repeat the same movement for hours. By the end of the day, exercise can feel like one more obligation. Telemotion takes a simpler approach: low-impact movement can be worked into the day to reverse the impact of repeated movements or positions. Cre... Read more
Medical Billing
After nearly three decades in medical billing, Emma Grace Sari had seen multiple ways of serving healthcare practices. When she established ACEF Enterprises, the objective was to preserve what worked while correcting what she believed many billing relationships lacked—direct, personal involvement with the client. Now entering its 11th year of operation, ACEF draws on Sari’s experien... Read more
Audiology Services
Why Should You Consult an Audiologist?
Compliance & Risk Management
Rethinking Healthcare Risk in an Age of Convergence
Benjamin Lego, Senior Director of Risk Management, WellSpan Health
Patient Monitoring
Transforming Behavioral Health with Smarter Care Models
Michaela Muehlbach, VP of Outpatient Therapy and Counseling Services, Compass Health Network
Healthcare Procurement
Putting People First in Sustainable Growth
Hannah Green, Director of Strategic Growth, Solara Surgical Partners
Practice Management Services
When Patient Experience Becomes Everyone's Job
Kerrie Fullen, Director, Patient Experience, Norton Medical Group
Healthcare Services
The Human Connection Behind Strong Behavioral Health Leadership
Dr. David Miers, Senior Director of Behavioral Health Services, Bryan Medical Center
Healthcare Services
Building a Culture of Health: Where Technology, Trust, and Community Meet
Brian Cleven, Registered Clinical Exercise Physiologist, Emplify Health
Fitness & Wellness
The Next Evolution of Digital Healthcare
Amanda Todorovich, Enterprise Executive Director, Digital Marketing, Cleveland Clinic
IN MY OPINION
Compliance & Risk Management
Before It Becomes a Claim: Leading the Shift to Prospective Healthcare Risk Management
Josh Floyd, Director of Risk Management, Claims, Compliance, Physician Recruiting and AI Strategy, Lake Medical Imaging
LAST WORD
Medical Billing
A Lens Switch for Improved Compliance Effectiveness
Jordan Muhlestein, Compliance and Ethics Director, Intermountain Health
IN FOCUS
Healthcare Digital Marketing Services: Driving Digital Transformation through Innovation
Healthcare digital marketing services improve patient engagement, enhance brand visibility and support data-driven strategies.
Improving Healthcare Financial Performance Through Smarter Billing
Effective billing and revenue cycle management help healthcare providers improve cash flow, reduce claim denials and strengthen financial performance.
EDITORIAL
Making Healthcare More Accessible, Engaging and Patient-Centered
Healthcare is shaped not only by the quality of care providers deliver but also by how patients discover services, engage with health information and experience their interactions with care teams. As expectations evolve, healthcare organizations must consider how communication, digital outreach and patient experience contribute to stronger connections. The organizations and leaders recognized in this edition reflect different aspects of that effort, from reaching audiences online to supporting movement and improving the patient journey.
Digital Elements, named Top Healthcare Digital Marketing Services 2026, takes the cover story. It demonstrates the importance of digital marketing in communicating the services provided by healthcare organizations to reach out to people in need of such services. The use of digital marketing plays a vital role in disseminating information related to healthcare to the concerned parties.
The edition also recognizes Telemotion as Top No Sweat Exercises Service 2026. The award brings attention to an alternative that focuses on exercise, which can be a means by which people who are interested in physical activities can get started. These types of services are one aspect of health care that can play a role in helping people to engage.
ACEF Enterprises, awarded Top Medical Billing and Revenue Cycle Management Services 2026, highlights the role of medical billing and revenue cycle management in supporting healthcare providers’ financial processes.
Alongside these organizations, the perspectives of Jordan Muhlestein, Corporate Counsel at Intermountain Health and Kerrie Fullen, CPXP, Director of Patient Experience at Norton Medical Group, bring leadership roles in compliance, ethics and patient experience into the conversation. These areas are important to healthcare organizations working to maintain responsible practices while keeping patient needs and experiences in view.
Together, this edition’s honorees represent clear contributions covering healthcare marketing, exercise services and patient-focused leadership. Their recognition stresses the breadth of work involved in connecting people with healthcare resources and shaping experiences that support their needs.
