Healthgrades is uniquely positioned to address consumer and provider needs by fostering meaningful connections between patients and healthcare providers. “We provide healthcare consumers with a convenient platform, Healthgrades.com, to learn about the right doctor and the right health system for them. At the same time our technology solutions, predictive data models, and strategic marketing consultancy help our health system partners to develop an understanding of their key audiences and how to be more effective marketers,” says Jon Barlow, senior VP for Omnichannel Services and Operations, Healthgrades.
Healthgrades: Creating Meaningful Connections Between Patients and Caregivers
Healthgrades is uniquely positioned to help address both consumer and provider needs, and foster meaningful connections between patients and healthcare providers
"The unique combination of our powerful data insights and strategic marketing approach ensures that our health system partners are well-equipped to deliver marketing programs with real return on investment"
Healthgrades carves out a niche of its own in the healthcare landscape and plans to reinforce the healthcare providers’ business and marketing strategies through continuous innovation, strategic partnerships and new packaged services, like programmatic media buying using enhanced consumer targeting.